Page Authority & Domain Authority are those terms which have taken place in SEO’s minds. Today, they are discussed most often over SEO forums and blogs. I therefore, thought to create a complete tutorial on it in Urdu and thus I’m here with a tutorial regarding PA & DA in Urdu language. These terms were basically created by Moz.com (Formally known as SEOMoz.com) few years back, but now it’s very important to understand. People from some corners make it Google’s approach towards domains & web pages, but this is not in any way related to Google. I’ll tell you how it works and how it’s determined by the MoZ.com algrithms.
Moz.com created an algorithm few years back to Analyze domains across the web as well as single pages rendering on the internet. And thus they came up with a numeric ranking standard for Domain Authority & page Authority. This is given to all domains & all pages something in numbers between 0 to 100. When a domain is just newly registered, it obtains a very few points out of 100 in the starting, for example a new domain always gets 10 to 20 numbers out of 100 after the first 3 months, but the more old is the domain, the more chances are of high numbers. Let’s proceed further.
How Domain Authority rank is given?
MoZ’s system checks 40 different factors while giving ranking to a particular domain, no one knows except the (Moz Team) about the exact 40 factors which are considered before a rank is given. However, as an eye keeper, we can tell you some of the factors which are checked must, and here are they:
- The age of the domain
- The content of the domain & frequency of updation
- The Link Structure of the domain
- The Internal Links used in the domain & pointing to the home page
- The External Links with High DA & PA websites
- The External Dofollow Links with High PR websites
- The External Nofollow Links with High DA websites
- The Google SERP for that domain
- The More Root Domains are pointing to that domain
- Social Signals & Google Authorship
The above ten factors are of course checked before giving the ranking to a particular domain by MoZ.com, and you can work hard to improve your domain authority by keeping above points in mind.
Learn Improving Domain Authority in Urdu
Now I’ll not take your precious time further, and we’ll straight come to the main point of this post which is in fact a video tutorial in Urdu, This video is created especially to make you understand about DA & PA, and while attempting to this, I was not at good health. But I tried my best to do it, and I assume it’s somehow useful for watching. Let’s watch it now.